Silk Chiffon Dress "Avenue 1957"

Turnaround time: 5 weeks.

 

Custom Colors left: Pastel Pink and Powder Blue.

 

CHF 599.00

Final price, free shipping to selected countries1

Free shipping to the following countries: United States Show more Show less


- Layaway available. -

 

 

C U S T O M   C O L O R

 

Last quantities of this limited edition left in colorways: Pastel Blue and Pastel Pink Silk Chiffon overlay with your individual choice of florals underneath. 

Turnaround time: 5 weeks.

 

🇺🇸Wish to order from the United States? This way >>>

 

 

The custom version of your dress will be manufactured in the exact same design pictured but with your individual choice of floral background and Silk Chiffon overlay color. You can as well choose the Chiffon overlay color and sash color to be different (i.e. Pink Chiffon overlay with Black  Chiffon sash).

 

Both will be sourced especially for you, creating a unique version of this model that will be manufactured only once and will remain a one-of-a-kind collector`s piece. 

 

Same overlay colors may be manufactured but never in combination with the same background florals, keeping each piece special.

 

Excluded from your individual choice is the Red Silk Chiffon overlay. The Red version is kept exclusive as a Ruby Collection original (sold out).

 

 

D E T A I L S 

 

Stand out with this head-turning gown, letting that back sash flow with every step you take. Floral, crisp Cotton fabric with a vibrant Red Silk Chiffon overlay and draped front bow, creating a magnificent elegance and synergy between sheerness and opacity. 

 

- formed bust darts for a classic 1950s silhouette

- gathered underbust detail

- long sash that is tied in the back

- gathered skirt (narrow A-line, petticoat not included)

- hidden side pockets on request

- fully lined in antistatic, breathable Rayon

- below knee length (or custom length on request)

 

As a PRETTIE LANES original, you can find signature Mid-Century authentic details, such as a lapped metal zipper (center back), true to era seam finishing and genuinely hand-stitched details inside the entire dress and bow deciration- A couture finish typical for the fashion of the 1950s.

 

 

M A T E R I A L  &  C A R E

 

100% Silk Chiffon. Lining: 100% Rayon/Cotton. Professional dry clean. Do not bleach or tumble dry. Iron/steam low heat.

 

 


C U S T O M I Z E   Y O U R   D R E S S

 

Simply add to cart from the listing:

 

Custom skirt length (up to 78cm)- free of charge.

Please specify in "notes to seller" during checkout.

 

Custom bodice Length (very tall or short).

Please specify in "notes to seller" during checkout.

 

Custom waist - free of charge.

Please specify in "notes to seller" during checkout.

 

 

Customization "Avenue 1957"

CHF 0.00

Final price, free shipping to selected countries1

Free shipping to the following countries: United States Show more Show less



B U N D L E   Y O U R   O R D E R

 

Wish to add this product to an existing order?

 

Use code "BUNDLE" for international orders and "BUNDLE-CH" for Swiss orders for free shipping and to let PRETTIE LANES know that this order shall be added to an existing one and shipped all together. Please note turnaround times stated.

 

 

S I Z E  &  F I T

 

The fabric has no stretch.

 

The measurements stated in the table below are the measurements of the finished, fitted garment.

 

Which size to choose depends on whether your prefer a more loose or close fit. Please choose your dress size by your bust size, the waist size can be customized.

 

Made-to-measure:

Manufactured according to your individual measurements. After checkout please specify via the ´Submit your measurements´ form (immediately or later).

 

Please slide sidewards on mobile phones to see all measurements:

 

 

 

32 34 36 38

40

    cm inch cm inch cm inch cm inch cm inch
  BUST 83 32,5 88 34,5 93 36,5 98 38,5 103 40,5
 

WAIST

Customization available for free

64 25 68 26,5 72 28 77 30 82 32
  HIPS free
 

LENGTH

(WAIST TO HEM)

Customization available for free

72 28 72 28 74 29 74 29 74 29

* Excluding one exhibition piece made for the company archives. Each piece comes numbered and with a certificate of authenticity.

 

NEXT 48-HOUR SHOP OPENING WITH NEW DESIGNS:

 

 Limited in time and quantity - NEVER in size .>>>

 

 

 

Forget. Off. The. Rack.

 

PRETTIE LANES is an independent one-woman fashion & costume design house, founded by Franziska Schlupski. It specializes in 1940s and 1950s inspired garments with an era authentic look and feel, blending heritage tailoring with a bespoke fit. The limited editions are expertly tailored from mindful materials in Switzerland, using finest mid-century sewing and construction techniques. Luxury garments that honor your style and values. Worldwide flatrate shipping. 

 

 

From Day Wear & Hats to Festive Attire, Custom Designs and Couture Gowns, PRETTIE LANES offers the new, traditionally fashioned alternative to true vintage in your size. The original since 2015, dressing clients in - to date - more than 49 countries. Worldwide flatrate shipping from Switzerland, tracked & insured.

 

 

Limited

editions

Away from mass production and sameness - PRETTIE LANES luxury fashion designs are sold in limited editions only. Once a design sells out, it’s truly gone - adding and honoring value & specialty of every piece. A promise - not a marketing stunt. Following a sustainable, made-to-order policy, you can purchase your very own PRETTIE LANES exclusively via this online boutique.

 

 


swiss

handmade

Environmentally conscious, designs are handmade to order from era accurate, plastic/ polyester free, bio degradable fabrics and durable materials in PRETTIE LANES' atelier in canton Glarus, Switzerland. The in-house pattern creation and size customization options will make it easy for you to order your individual size without(!) the nowadays commonly used plastic based stretch fibers necessary to ‚fit in‘. Ethically manufactured, slow fashion without any surplus produced.

 

 


period

authentic

PRETTIE LANES offers the new, traditionally fashioned alternative to true vintage in your size - the original since 2015. All designs are manufactured using finest, historically accurate sewing and construction techniques as well as period accurate materials, creating that signature vintage look & feel emphasized by a generous amount of hand-stitched details - a luxury component all PRETTIE LANES originals feature.

 

 


size

inclusive

The in-house design and manufacturing process at PRETTIE LANES allow for customized designs as well as customized sizing- so your dress fits you, not the rack. Choose a custom waist, a custom bodice length, a custom skirt length or go for a full made-to-measure. Body positivity is one of the core values of this company that cherishes and serves clients of all shapes and sizes around the globe. Wear the confidence you deserve with custom tailored garments hugging your curves through expert craftmanship - not Spandex. 


 

 

small

business

Welcome to one of the smallest „fashion houses“ in the world! PRETTIE LANES is an independent one-woman business with the designer & founder Franziska Schlupski caring about each process on her own- from the design & pattern creation to sourcing materials, manufacturing each garment, marketing & more. Till to date, PRETTIE LANES dresses clients in more than 49 countries worldwide with ethically made, slow fashion. Built by one woman. Inspiring confidence across continents.

 

 



responsibility

PRETTIE LANES fashion designs are ethically tailored in Switzerland on a sustainable, made-to-order basis to sync supply and demand in an industry in which garment waste remains one of the major problems. PRETTIE LANES manufactures with highest quality standards and uses plastic free, renewable raw material based, recyclable and bio-degradable fabrics whenever possible to avoid harmful plastics. All orders are packed plastic-free in fully bio-degradable and recyclable materials.



CUSTOMER SERVICE

Email: [email protected] or Contact

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about

Created by one woman - dressing clients around the globe. PRETTIE LANES offers much more than a handmade, period - authentic design. It sells the new, traditionally fashioned alternative to true vintage, in your size... more

 

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SOCIAL MEDIA

Find daily color palette inspirations, textile knowledge and interesting articles about personalities that shaped mid-century fashion at PRETTIE LANES on Instagram.

 

Follow PRETTIE LANES´Visual Diary on Pinterest

 

 

 


payment

LAYAWAY is available for orders (order value) from 500,- Swiss Franc.

 

PayPal & Credit Card including payment options: Pay Later, Pay in 4, Bank Transfer, PayPal Balance.

 

Pay your Prettie Lanes order with PayPal or credit card. Credit card logos Mastercard, Visa, American Express and Discover

     

shipping & returns

WORLDWIDE FLATRATE SHIPPING, tracked & insured from Switzerland. 11,-CHF within Switzerland. 38,-CHF Rest of the world. Free shipping from 700,- CHF.

 

SHARE & CARE

Wish to add to an existing order and save shipping costs?

Use code "BUNDLE" for international orders and code "BUNDLE-CH" at checkout for Swiss orders and the shipping flatrate will automatically be deducted from your order and everything will ship together with your existing order.

 

No returns for made-to-order & jewelry.

 

Customs Duty & Tax Info

 

 

 

 

  


1 Please note: All prices stated are final prices for the customer. International shipments may cause import duties/taxes/fees that are not included in this price and are the sole responsibility of the customer. Exceptions: Orders from U.S. based clients valued under $800 will include all obligatory import tax and duties plus the shipment flatrate of 38,-CHF in "shipment costs" at checkout as per regulations of the U.S. administration (U.S. orders above $800 will exclude tariffs, which will be invoiced to you directly by your local customs border control). Worldwide flatrate shipping from Switzerland (no part of EU).
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