PRETTIE LANES offers much more than a handmade, period - authentic design.

It sells the new, traditionally fashioned alternative to true vintage, in your size!

                                                                                    


AUTHENTIC DESIGNS & SEWING TECHNIQUES

Franziska Schlupski PRETTIE LANES is specialized in the iconic fashion of the 1940s and  1950s. Nostalgic styles for all the ladies, who cherish the femininity and romance of that era. Authenticity, the attention to details and timeless elegance shape the collections.
With vintage sewing techniques and carefully selected fabrics and materials PRETTIE LANES intends to create designs that are as authentic as possible, yet no reproductions. Metal zippers, rayon seam hemming, fabrics in limited editions and a lot of handstitching are just a few things used to develop this 'vintage look and feel' without(!) a modern twist.

VINTAGE LOOK & FEEL TEAMED WITH MODERN VALUES

Feel what it is like to wear a handmade, vintage garment and enjoy the advantage of simply choosing your inividual size.

All designs are handmade in PRETTIE LANES' private house studio in Switzerland (not open for public)  and are produced in limited editions only that are exclusively available online.

Besides a few ready to wear (RTW) products, the majority of the products are made to order. No surplus is produced - hence no garment waste.

LIMITED EDITIONS

The designer and owner behind PRETTIE LANES - Franziska Schlupski started sewing when she was 11 years old and never stopped designing and sewing ever since. During graduating from her business studies, she moved from Germany to Switzerland. After 2 years of business preparation, the self-financed and independent fashion label 'Franziska Schlupski PRETTIE LANES' was launched in 2015 after 15 years of (autodidact) sewing and design experience.Autodidact Franziska Schlupski leads and cares about every aspect of her two brands herself. Till today, she built up an international trade company with customers in more than 39 countries worldwide and a product range from day wear, evening- and bridal couture & hats - A one woman business paving its way towards becoming the smallest fashion house in the world.

    Designer, Owner: Franziska Schlupski.

SUSTAINABLE FASHION

PRETTIE LANES faces contemporary challenges in the fashion industry. The materials and notions for the designs are mainly sourced in Europe. Furthermore, a key value is to use natural, biodegradable fabrics instead of plastic fabrics (i.e. no Polyester, no Elasthane) Each piece by Prettie Lanes is 100% made in Switzerland - one piece at a time.


FURTHER READINGS >>>

PRETTIE LANES in the media

Limited Editions


Away from mass production and sameness - PRETTIE LANES fashion designs & hats are sold in limited editions keeping each piece special. Once sold out - a design will never be available again in the exact same style. One of a kind and custom garments to spread individuality. Each piece is exclusively sold via this online boutique.

 

swiss made


Environmentally conscious, each garment is designed & handmade from natural and bio degradable fabrics (no polyester, elasthane) in PRETTIE LANES' private house atelier in Switzerland. The majority of products is made to order. No surplus - no garment waste.  Ethically manufactured, slow fashion from Switzerland.

 

period authentic


PRETTIE LANES creates new, midcentury style, true to era designs, yet no vintage reproductions. With vintage sewing and construction techniques & period accurate materials, each piece has the signature vintage look & feel. Vintage inspired fashion based on modern values.

 

size inclusive


The inhouse design and manufacturing process at PRETTIE LANES allows for customized designs as well as customized sizing, Body positivity and size inclusion are core values of this company, serving clients of all shapes and sizes and providing them with an individually fitted garment.

 


CUSTOMER SERVICE


info@prettielanes.com

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PRETTIE LANES offers much more than a handmade, period - authentic design.

It sells the new, traditionally fashioned alternative to true vintage, in your size... //more//

 

 

Standard Manufacture Times

Hats: 1-2 Business Days

Garments: Ready to Ship or

made to order from 4 Weeks

 

 

 

 

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payment


PayPal

Credit Card

Advance Payment

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shipping & returns


Worldwide Flatrate Shipping

National 9,00 CHF

International 28,00 CHF

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No returns for Made-to-measures.

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General Terms & Conditions

 

 

 

press


In the Media

 

Press inquiries:

info@prettielanes.com

     


PRETTIE LANES Fashion Show (Friday 10th April 2020) & Booth (Saturday 11th April 2020).

One of the rare opportunities to have a close look at all PRETTIE LANES' fashions and hats &

to meet the designer Franziska Schlupski personally at the famous Viva Las Vegas Rockabilly Weekend, Las Vegas, USA.